HUH? Ryan Seacrest and Video SOUL don’t seem to go well in the same sentence. However, The American Idol host is in talks to take over MTV Networks’ fledging R&B network VH1 Soul to create his own cable network, according to The Hollywood Reporter.

According to The Hollywood Reporter, the American Idol host is negotiating with MTV Networks to take over the VH1 channel, which is almost entirely dedicated to soul, R&B and hip-hop videos. Sources say the talks are “in an advanced stage” but the deal isn’t done yet. Seacrest’s reps had no comment.

The deal would add to Seacrest’s growing multimedia portfolio, which already includes hosting gigs on Idol, E! News and his On Air with Ryan Seacrest radio program, as well as producing the Keeping Up with the Kardashians franchise.

Go ahead Mr. Seacrest!

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